JOB DESCRIPTION: SOCIAL MEDIA EXECUTIVE
ABOUT US
We are WorthyCart, a new concept marketplace for Beauty & Wellness Products! We're in the exhilarating launch phase, assembling a squad of Worthy Finders who thrive on innovation, disrupting norms, and transforming the consumer landscape. Our culture is rooted in Trust, Accountability, and limitless Growth. The shared values that drive us all: Cultivate a mindset for growth, embrace long-term perspectives, unite as a cohesive team, demonstrate self-initiative, foster happiness through collaboration, uphold integrity, and champion the needs of our customers. Picture yourself in a prime office location, surrounded by vibrant colleagues who redefine fun. Positions are filling fast, so seize the opportunity to be part of our groundbreaking journey.
Don't wait, apply today! Let's create a world of mindful spending and genuine value together.
ROLE
As a Social Media Executive at WorthyCart, you will play a pivotal role in shaping our brand's online presence and engaging with our audience across various social media platforms and leveraging your expertise in social media management, content creation, and analytics.
DUTIES AND RESPONSIBILITIES
STRATEGIC PLANNING:
- Develop and execute comprehensive social media strategies to elevate brand awareness and engagement.
- Plan and execute engaging content calendars for Facebook and Instagram.
EXECUTION AND CONTENT CREATION:
- Collaborate with the design team to produce high-quality graphics, images, and videos and the marketing team to align social media efforts with overall campaign initiatives.
- Schedule and publish content across platforms, ensuring consistency and optimal timing.
COMMUNITY MANAGEMENT:
- Monitor social media channels for comments, messages, and mentions, and respond promptly to inquiries, feedback, and concerns.
- Monitor trends, feedback, and conversations to inform future content and strategy adjustments.
INFLUENCER COLLABORATION:
- Identify and collaborate with influencers in the fashion and beauty space to enhance brand visibility.
- Negotiate and manage influencer partnerships to maximize impact.
QUALIFICATIONS
- Bachelor's degree in Marketing, Communications, or related field.
- Freshers or 6 months experience in social media management, preferably in the beauty or wellness industry.
- Strong understanding of Instagram and Facebook algorithms and their best practices.
- Proficiency in social media analytics tools and reporting.
- Excellent written and verbal communication skills.
- Creative thinker with a passion for storytelling and visual communication.
- Ability to work collaboratively in a fast-paced environment and adapt to changing priorities.
- Strong organizational skills and attention to detail.
JOB TYPE: FULL-TIME
If you are interested in this position and believe you meet our qualifications, please apply with your resume and cover letter.
